Look, I will say this. The body is more accurate than the FFR or the SPF. The glass work is much better than the FFR's I have seen and worked on. The parts fit together much better too. This car is not intended to be a low cost kit to build. It is a top line kit that comes with everything you need to complete the project except what is listed as not included. I will say what others might not. There are differences in kits. Some are better for one reason or another. Some offer better customer service, some are more accurate, some are easier to build, some are cheaper, some are completely done when they arrive. FOR ME, this is the most accurate kit for the money. The ERA is more expensive and similar in quality. As far as I know, there have only been 3 people visit the new facility and see the changes done to the car. The other 2 know what I am talking about. That is why I immediately bought one when I saw what they have been up to. I don't think this is a competitor with SPF or FFR. Just different markets.
The company was purchased by a company in Dallas who ended up in some kind of SEC trouble. They never unpacked the stuff before it was purchased by some good ole boys from Iowa.
TButtrick, you might be right with your sense of smell!
Somedayaurora, this kit is totally different than FFR. It will likely cost you more to build. It will also be easier to build and is more complete than the FFR builds I have witnessed. Although it is untested, I think when it is finished you will have a car worth more money given similar drive train and personal choices. I built the "98" car they currently use for advertising and I traded it for a very nice Kirkham roller.
I really don't want to turn this into a "who has the better kit" thread, but I will answer your questions based on my experience with many different cars and car companies.