[Wbulk]

When I first saw the pictures of the truck my attention on it lasted for about five seconds. So, I started evaluating what makes a car popular and makes people willing to part with their hard earned money. First, I think it's the looks. It's that "got to have" that car, or boat, or motorcycle feeling. And that feeling needs to be by a large number of people. Then it's the performance and handling issues after the fact.