Quote:
Originally Posted by Buzz
My point is that the original Shelby CSX cars enjoy a significant premium price advantage over the basically identical COB cars of the same era because of that Shelby mystique, marketing and overall cachet. Same situation with Shelby and Kirkham today.
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I get why there's a premium on a CSX vs a COB car of yesteryear.
However, I can't see how the playing field is remotely the same today.
Shelby developed and improved the recipe via the R&D of their racing arm to suggest there was a value add. THEY pioneered all the "improvements". Yes?
But SHELBY aren't doing that now. That's the other mob! No?
What's shelbys value add now? A signed MSO and paint?
For mine, that is not adding or improving the recipe.
That's where I fail to see the parallel.
Back in the 60s Shelby didn't change the wrapping!
He changed the heart and soul (read: engine and driving sensation).
ALL the R&D (and manufacturing) that improves the recipe today comes from Kirkham. Including the desire to improve the "heart and soul".
ie. Engine part development, suspension development, exhaust development, reducing weight, stiffening the chassis (even developing a billet version), and then trivial things like gauge development, wiring loom development... Blah blah blah...
Actually they've pretty much stollen the formula that made Shelby!
So seemingly there IS some parallel...except it's been turned on its head and Shelby aren't leading the charge. Nor are they manufacturing anything. Today they are just following. No?