Now that is interesting. I don't view platinum plugs as "hype" as I seem to remember that the platinum plugs were an outgrowth of the EPA emissions requirements (along with the observation that the major auto manufacutures made when they went to full computer control: hey, no more tune ups).
On the other hand... the platinum electrode is quite small compared with a normal center electrode. The extra energy from the MSD unit could, potentially, might, perhaps overheat the small diameter platinum electrode and burn the electrode up.
On the gripping hand (anyone know the reference)... I'll betcha that the customer service department, upon noting the number of complaints about the MSD box burning up platinum plugs, has decided to brand platinum plugs as "hype".
