Not Ranked
Raffle ticket pricing needs to compel the NON COBRA FANATIC to "take a chance". WE all know the value of the Kirkham and WANT to own an open air roadster however, when I tried to "hawk" tickets to DV1 to my co-workers at GM the $50 price was inhibiting. People have a "lotto" mentality - they want to win a car/truck/vacation for NOTHING. I don't profess to know where the "middle" is in this - maximum sales @ maximum price - but I found even $50 very difficult to sell to the general population. I think a $20 ticket with 10 for $100 might be attractive. My .02
|