Do you really think it's CS himself thinking all this $hit up, or is it the marketing experts surrounding him? I've never met the man, but he's always sorta been my hero, largely because he was the guy who dreamed up my all-time favorite car and stuffed it up Ferrari's tailpipe. I'm usually a pretty cynical guy but I'd like to think it's not personal with CS; it's just business and he's being advised by business and legal types.
Say it ain't so, Carroll!