Not Ranked
I'd leave the Friday Nite Tailgate party out of the press release. Maybe mention that there might be informal Friday night activities as out-of-towners arrive and for more info yada yada.
That way it's not just a wide open blow-out for any old college kids (or any other drunk group) to show up, but also lets those who might be seriously interested know of the possibility and they can get info by asking.
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