[plissken]

David,

I think you are most certainly on the right track with a "kit" type option. You could reach a wider market and sell more cars. The trade we're talking about is time for dollars. Some guys have less time and mechanical expertise so they use more dollars and go the "roller" route. Others have more time and skill but much less dollars ( I fall into this category) and will be attracted to the "kit" concept.

The aluminum body/chassis you offer is what makes your product so attractive. Use that as the basic starting point. Then start offering "Completion Kits" - suspension kit complete, driveline kit complete, interior kit complete, steering kit complete, etc . . A guy with limited financial resources could start with the body/chassis and add assemblies as his budget allows.

You sell more cars because you make that starting point more affordable. More people will take the plunge.

Your start with online instructions is a great way to go. As they say "a picture is worth a thousand words". A complete parts list is necessary, really complete, down to nuts and bolts, but you need that anyway. Add your sources so everyone knows where the parts come from- GREAT!!

Cut the cost of your product, sell more, make more, grow your business. The only down side is the need for inventory, tracking systems, and a bigger shipping department, but hey products going out means money coming in. The UPS guy will love you.

Forgive my "thousand word" ramble, but I think you're thinking in the right direction.

Steve Blackmon
Southern California