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There has to be a balance between customer service, cash flow and profitablity - the last two items being something that a lot of dot-coms forgot about when they tore down the "bricks and mortar" and started including free freight, free returns, etc.
I don't know that the customer is always right, (sorta like one of those "there are no dumb questions" sayings) - but I'll concede that the right customer is always right.
When the consumer no longer has any responsibilty in the transaction, we are in big trouble.
- Dan
Last edited by Dan Stryffeler; 11-02-2006 at 07:50 AM..
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