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John,
I do not really think the market is soft, just that there is far more competition out there for the higher end cars. If you as the seller wants to sell, then you have to be far more aggressive with your price structure vs the competition, and your advertising in order to lure the higher ticket buyers to your car. If someone told me at the beginning of August that I would be selling my ERA for what it sold for, I would have told them they were nuts....But now I know better and view it as just another in a long line of learning curves about the market and what it has become.
Follow the advice above, but instead of placing a large for sale sign someplace in the passenger compartment, stop at your local instant sign store and have them mock up a simple "for sale" lettering in white, maybe 1-1,5 inches high. Then place a bunch of your business cards with your cell phone listed on it on a seat or on your center console for people to be able to contact you. I had my ERA to plenty of places that did not allow for sale signs, and nobody ever said a word.
Bill S.
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