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Originally Posted by 1ntCobra
Amy,
What exactly did the shelby license allow SAAC to do? And by not renewing it, what does that mean that SAAC can no longer do?
Ken
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SAAc was licensed to use and promoted the shelby brand and it's marks, for vintage cars, they will nolonger be allowed to do that. The name Shelby American also belongs to Carroll. They can still do their registry if they so choose, but can not promote or use the shelby marks for profit.
Carroll believes that we as Shelby should promote and support our brand and the people who support our brand and buy our products and have bought our products. I started it with the New Shelby's, and we have spent the last few months working on our new site, magazine which hit the shelves yesterday and the new team. This is and will be a huge undertaking by us, so I hope it will be what everyone wants.
I also think that anything we do as Shelby will maintain and enhance value for the cars and their owners, after all, we are Shelby.