No matter how good an idea a 'business' arrangement might be, it comes down to the people working together. If Shelby and the others simply can't see eye to eye, for whatever reason, it's a bad business plan. It would appear this is the case, SAAC does their thing, without the official license from Shelby, thats the way it is. At least in the forseeable future.
The new way of doing business is to embrace your customers, give them something special, make them feel like a part of the team, offer them a 'club'. LOTS of business' are doing this these days. The Shelby future is in NEW cars, not old ones. It makes perfect sense to embrace the new owners and modern cars, bring them into the fold, give them something special. Aiming (Amying?
) at this target group, whilst not alienating others, is especially tough as it concerns the history and passion of the Cobra world.
With the Hot Wheels crowd, it was pretty straight forward (were those the 'salad days' Amy?). It's vastly more complex with THIS crowd carrying around a lot of historic 'baggage'!
