$5.5K for a rolex sure, but not for a watch with a very limited resale market. It would be interesting to see what their resale value is a few years out. I personally would not consider it. The watch maker is using an movement that they purchased from ETA (
http://thewatch-watch.blogspot.com/2...o-watches.html) and I found ETA movements (may not be the same but a good price comparison at
http://www.ofrei.com/page893.html) for $125.
Bottom line, $125 movement in an Italian case and Carol signs the box. So I see about $5K in profit potential per watch.
Interesting.....
James