"Real" ERA Badges

[Gunner]

Aiight. (Sorry, I've been watching The Wire too much lately.) I'm thinking these are something real close to final. There are some issues with how the outer edge should work - Buzz showed some alternatives earlier on. These are for a solid outer ring that's the same color as the letters. But I think the shapes are done.



A little bit of tweaking to balance the letterforms, maybe. but tiny tweaks from here.

[Buzz]

Gunner, I think your initial instincts were bang on re: "smooshing" the letters together like that. It does look a bit too flower-power and it isn't really necessary IMO.

Here are a couple more variants with a bit more of an edge to the shapes, along with some more 427 side emblems.

[tkb289]

Buzz,

Nice work!

Can you mock up some ERA 289 fender badges as well ?

[Buzz]

Here you go Tim. With this format, the basic emblems could be made up and the "427" or "289" could be stenciled on or applied as required. I also added the periods between the letters to see how that would look.

[Got the Bug]

This has been fun to watch! Some great designs and collaboration between Buzz and Gunner!

[Rickd]

That red / white / blue ERA steering wheel insert = beautiful!! I will order one if you decide to do it!!

[Gunner]

Originally Posted by Buzz

Gunner, I think your initial instincts were bang on re: "smooshing" the letters together like that. It does look a bit too flower-power and it isn't really necessary IMO.

You remind me of so many of my clients.

But yeah, you're right. With the evolved changes (balancing the strokes and curves, straightening out the center elements) pulling the A back out to a standalone form really does it. Okay, THIS is final... ish.

(Graphic Arts Rule #5: never put FINAL in any file title.) EDIT: Because you'll upload tweaked versions 5 minutes later.

[*13*]

Buzz, I like the 289 side emblem with the dots. I think it may look better with the last dot removed, though. Nice work, again!! Bravo!

Originally Posted by Buzz

Here you go Tim. With this format, the basic emblems could be made up and the "427" or "289" could be stenciled on or applied as required. I also added the periods between the letters to see how that would look.

[Excaliber]

Well, Bob needs to weigh in with his final,,,ish decision, put a cost factor together and let us know how to get them.

I'll take a steering center cap, a couple of ERA-427 side badges and a couple of nose and trunk emblems.

Will Pay Pal work?

[patrickt]

Originally Posted by Excaliber

Well, Bob needs to weigh in with his final,,,ish decision, put a cost factor together and let us know how to get them.

I'll take a steering center cap, a couple of ERA-427 side badges and a couple of nose and trunk emblems.

Will Pay Pal work?

Each badge, regardless of which one it is, costs $100. That's the ERA way.

[Buzz]

We're getting there Gunner! Here's a summary of my suggestions. #2 is similar to the emblem on the ERA pedals. The snake head with the flag may be a bit too "Contemporary" for an ERA application, but the plain one is not too far different from the old Cobra badges. #1 is my personal favorite, but that's just me.




EDIT: I agree about the dots. Particularly on the fender badges, the uninitiated may refer to the car as an "era" as opposed to E.R.A. When I get back, I will see what they look like with no dot after the "A". Time to go for a swim!

[Gunner]

With complete deference to Bob's choices and approval, I'd be amenable to assisting with getting the circular badges produced. (I'd use a specialty soft-metal casting company like those that produce medals and plaques, with a polished faces and enamel or powdercoat fill... but there are other methods.)

If ERA wants to adopt this as a standard logo, to replace all the varied ones, I'd be open to it. Your people, my people, etc. so forth...

The side badges would have to be stamped, nothing I have a source on tap for - 'sides, they're all Buzz's work. It would be kewl to find a manufacturing process that would let variant numbers be easy to turn out - 446, 482, all the various standard stroker sizes.

[*13*]

I like number 4 if just for the fact that it is more versitile & period classic. If it were for my car I'd probably go with #1 as a first choice from the group. I hope the ERA boys can fit this into the budget & schedule. Very cool, no matter which one they would choose!

[Gunner]

Keep in mind that any of the simpler B&W layouts can be used to model the fancier multicolor ones. It's a matter of taking a basic design and rendering it for various looks or various manufacturing techniques.

[*13*]

I think the lettering in the #4 logo is is about perfect for that badge.

[SoTxButler]

Just watching and enjoying, but I vote for #1. Might change the E but the R & A are genius. It is both period looking and contemporary. That would make a wonderful badge.

[Mooch]

Not to stir the pot, but I'm still a fan of Gunner's earlier design with an added serif to the R:

[Excaliber]

#1 Gets my vote!

[RAO-3]

Wow these are all great! Really a great job in coming up with the alternatives. I'm definitely interested as well

Ray

[strictlypersonl]

Excellent work guys!

But for (paranoid) legal reasons, I'd rather not have a cobra on anything associated with ERA.

Just sayin'...